Ad says bankers use CUs as decoy from real issues
WASHINGTON (4/24/07)Banks are using credit unions as a decoy, trying to focus lawmakers attention on the not-for-profit credit unions and away from huge bank profits as the bankers ask for more breaks in Congress, according to the Credit Union National Association (CUNA).
The bankers' decoy approach is the focus of a new credit union ad
![]() |
| |
The ad shows a duck dummy against the back drop of a dictionary on a wooden deck and says: "decoy: a means to mislead or trap."
The ad copy goes on to say:
- "Don't Be Fooled By the Banks When They Claim Credit Unions Are Just Like Them!
- The difference is clear: Banks are for-profit companies that made over $145 billion in 2006.* They answer only to stockholders who want them to make even more money.
- Credit Unions are not-for-profit, member-owned, volunteer-led cooperatives. They answer to their members...and return earnings to members in the form of lower loan rates and a better return on savings."
The ad's asterisk refers readers to the source of the banking industry earnings figure: the American Bankers Association.
"When the banks demand a special tax on credit unions, don't be fooled by their decoy," the ad concludes.
The ad was scheduled for this week and last week in the following publications: Roll Call, The Hill, Congress Daily and CQ Today .
More Washington
News Now LiveWire
- John Bell, an employee of NC Community FCU, has announced his candidacy for the NC House of Representatives. - 19 hours ago
- The Pennsylvania Credit Union Foundation announced Friday it has--since its inception--topped the $2 million milestone for awarding grants. - 19 hours ago
- CFPB recommends 5 ways taxpayers can keep more of their tax refunds: http://t.co/wUxK7CLd - 22 hours ago
- CUNA CEO Bill Cheney promoted consumer access to CUs during an appearance on the Willis Report on Fox Business News Wednesday. - 2 days ago
- NCUA will consider a merger request, and supervisory activities, at its Feb. 16 closed bd mtng. NCUA will not hold an open mtng this month - 2 days ago
- See all our Tweets and sign up; News Now LiveWire on Twitter







