Learn to Reassure Members about Their CU and Help Struggling Members in a Down Economy with Several Upcoming Webinars

April 1, 2009

FOR IMMEDIATE RELEASE
Contact: Katye Long
CUNA Communications, 608-231-4038
klong@cuna.coop


MADISON, Wis. – Learn how to reassure credit union members in the current economy by communicating strengths and the benefits of membership, and explore ways to help struggling members with their finances during several CUNA webinars featured during the second quarter of 2009.

In a time when the rest of the financial services industry is under intense scrutiny, learn how to proactively communicate the strengths of the credit union as well as reassure existing members and attract new ones during Communicating Your Credit Union’s Strengths. The April 9 webinar explores new ideas and initiatives for attracting members and how to clearly explain the benefits of membership. Attendees will also learn how to set clear expectations to elevate service standards and how to recognize success.

Best Practices for Implementing a Financial Counseling Program helps credit unions set up a solid program for teaching members how to manage their finances in the current economy. During this April 15 webinar, step-by-step considerations for implementing a financial counseling program will be detailed. Attendees will also get tips and advice on the implementation process from three financial counselors who have all helped implement successful programs at their credit unions.

Finally, learn possible solutions and resources that can help struggling members meet their mortgage obligations and avoid foreclosure during Foreclosure Prevention: How Can You Help Your Members? During this April 16 webinar, attendees will also discover how to evaluate a member’s capacity for a sustainable solution. Retention and liquidation options will be studied, and resources for foreclosure prevention will be explored.

During a webinar, students hear and see a presentation, ask questions of the instructor, and refer to handouts. More than 30 webinars are scheduled during the second quarter of 2009 to educate busy credit union personnel about: finance and economics; human resources and training; security; lending and collections; management and leadership; marketing and business development; operations, sales, and service; and regulatory compliance. Archived versions of many recently-held webinars are also available.

For a complete list of classes or to register, visit training.cuna.org and select the
Webinars & eSchools” link, or call (800) 356-9655, ext. 4249.


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About CUNA

With its network of affiliated state credit union leagues, Credit Union National Association (CUNA) serves 90 percent of America's 8,300 credit unions, which are owned by more than 91 million consumer members. Credit unions are not-for-profit cooperatives providing affordable financial services to people from all walks of life. For more information, visit www.cuna.org.