CUNA and Coopera are partnering to provide products and services that help your credit union reach and serve the Hispanic community. Non-affiliated credit unions please call 800-356-8010 and press 3 to order, or e-mail CCSOrders@cuna.com with your credit union name, address, and purchase title.

Reach a technology savvy, upwardly mobile and bilingual group — Hispanic youth. Did you know that one in five children under 18 years old is Hispanic? And, by the year 2020, the second generation of Hispanics will outnumber their parents? With such a large and fast-growing group, credit unions have an opportunity to grow by reaching this market.

Attend this webinar to:

• Explore the unique characteristics of this market such as what language they prefer and what technology they use
• Gain a better understanding of the demographic make-up of Hispanic youth
• Learn what financial products and services are most relevant for this market
• Learn how you can adapt your marketing and outreach strategies to reach this group
• Identify effective ways to promote products and services to this market

CUNA Webinars enable staff to pick up new skills and keep up with daily responsibilities. Just like in face-to-face classes, students see and hear a presentation, ask questions of the instructor, and refer to handouts. You need only a speakerphone and computer with Internet connection. And if you have a computer projection screen, it's easy to provide this training to a whole roomful of staff!

Use our webinars as part of a full day of training. Gain knowledge and ideas at the webinar, then spend some time discussing how the new information applies to your credit union.

CUNA Webinars use WebEx to provide an interactive and convenient online learning environment. Whether you are a first time WebEx user, or simply need a refresher, take a short tour of WebEx to help you get the most from CUNA Webinars. You'll learn how to effectively interact with the presenter and your peers during live webinars.

Attend this webinar live on December 2, 2009

Access this archived webinar

This webinar is beneficial for marketing, community development, and business development professionals.

Affiliation with CUNA/League is required for attendance.

Warren Morrow

As CEO and founder of Coopera Consulting, Warren promotes Coopera's approach to serving Hispanics throughout the credit union industry. He works with credit unions to position themselves for long-term growth by serving Hispanics. Warren served on Iowa Lieutenant Governor's Diversity Committee, was awarded the Iowa Friends of Civil Rights Award for work with immigrants, was named one of the Des Moines Business Record's "40 under 40," and was profiled in CityView's, 10 People Making a Difference piece.



Miriam De Dios

Miriam De Dios, a native of Jalisco, Mexico, has extensive experience working in the financial services industry, having worked with two Fortune 500 companies: State Farm Insurance and John Deere Credit. As emerging markets director for Coopera, Miriam develops market strategies for credit unions seeking to effectively reach emerging markets.

Miriam is an active member of both the Network of Latino Credit Unions and Professionals (NLCUP) and ALIANZA Latino Business Association. Miriam is also an adjunct professor for Des Moines Area Community College, teaching English as a second language classes. Miriam graduated with honors from Iowa State University.

The last day for cancellations was December 1, 2009. Substitutions are accepted anytime prior to December 2, 2009 at no additional cost. Simply fax event and contact information, listing the new participant and who they will be replacing.