Sales culture development benefits from the use of proven change management techniques to minimize resistance and maximize results. Regardless of your credit union's current state in this sales development process, you will hear practical ideas on how to improve your results and further advance your initiative.

Just like in face-to-face classes, CUNA Webinars allow you to see and hear a presentation, ask questions of the instructor, and refer to handouts. You need only a speakerphone and computer with Internet connection. With a computer projection screen, it's easy to provide this training to a whole roomful of staff!

When you register for an event, the connection information will be e-mailed to you 24-48 hours before the event. If you are registering for an event the day it is being held, please call 800-356-9655, ext. 4249 or e-mail training@cuna.coop for assistance.

Did you know...in addition to attending this event live, your tuition includes six months of unlimited access to the archived (recorded) event within 48 hours of the live event for your entire credit union. See the archived events available to you and your credit union.

CUNA Webinars use Adobe Connect to provide an interactive and convenient online learning environment. Whether you are a first time Adobe Connect user, or simply need a refresher, take a short tour. You'll learn how to effectively interact with the presenter and your peers during live webinars.

Can't attend at this time? Click here for the archived version.

Three Phases of Sales Culture Development

• Identify the key factors important in any change management success
• Review the phases of sales culture development: transitioning, advancing, and high performance
• Explore 19 steps to increase the likelihood of staff buy-in and participation in the process

This webinar is beneficial anyone responsible for the development and success for their credit union's sales culture initiative.

Affiliation with CUNA/League is required for attendance.

Carla Schrinner
As implementation manager for CUNA's Creating Member Loyalty™ program, Carla is responsible for consulting with credit unions to help implement and drive the program solutions. She works regularly with credit union's senior teams and managers to help them advance their sales and service culture and ensure that the programs effectively meet their business strategy. Carla is also the senior master trainer for CUNA's Creating Member Loyalty™ program. She has coached, trained and certified more than 400 credit union trainers. She's conducted participant training for credit unions both here in the U.S. and internationally in a number of programs and designs and develops custom training solutions for credit unions. Carla has been active in training and staff development for nearly 30 years - 18 of those working exclusively with credit unions through CUNA and CUNA Mutual Group.

The last day for cancellations was August 11, 2010. Substitutions are accepted anytime prior to the start of the program at no additional cost. Simply fax event and contact information, listing the new participant and who they will be replacing. Cancellation fees do not apply for free or complimentary programs.