MADISON, Wis. (5/6/14)--For her efforts serving small credit unions, readers of Credit Union Magazine
have named Joni Senkpeil the 2014 Credit Union Hero of the Year.
Senkpeil, the director of small credit union development for the Illinois Credit Union League (ICUL), will be honored at the Credit Union National Association's America's Credit Union Conference, which runs June 29 to July 3 in San Francisco.
"I am so honored by this award," Senkpeil said in an ICUL press release. "Without the support of our small credit unions, I'd be without this opportunity. I am so grateful for that."
The award recognizes credit union professionals who go above and beyond to promote the credit union movement and its people-helping-people philosophy, and also those who have made a difference in their communities.
Senkpeil formed the Illinois league's Small Asset Size Credit Union Advisory Group, which strives to foster a stronger small credit union community.
Additionally, Senkpeil spearheaded the regional "lunch and learn" workshop series geared towards small credit unions, while also helping to develop content for the league's Small Credit Union Center website.
Her work has provided credit unions with a vital forum to network and help each other.
"When I walk into a smaller credit union, it's amazing the effort, time, and devotion folks have for helping members," said Senkpeil, who was one of four finalists in contention for the award. "It's difficult for them, but their desire to help members is so much more important. It provides so much inspiration to help credit unions where I can."
Added ICUL President/CEO Sean Hession: "The entire Illinois credit union system family could not be more proud of Joni and the important work she does for our small credit union community. She is truly a credit union hero to us every day."
The four nominations for the award were:
William Armstrong, director, Northeast Community CU, Elizabethton, Tenn., with $99 million in assets;
Voting took place on creditunionmagazine.com
between April 1 and May 1.