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COPPA July 1 Effective Date Prompts FTC Guidance
WASHINGTON (7/3/13)--Changes to the Federal Trade Commission's (FTC) Children's Online Privacy Protection Act (COPPA) rule took effect on July 1, and the FTC has followed up on that deadline by releasing two new sets of guidance.

The COPPA rules address the collection, use, and/or disclosure of personal information for children under 13 years old by websites and other online services, including credit unions that have websites and/or mobile banking applications.

The recent changes aim to strengthen children's privacy protections and give parents greater control over the personal information that websites and online services may collect from their young children.

The new guidance will help small businesses that operate child-directed websites, mobile applications and plug-ins ensure they are compliant with the rule changes.
The new resources include:
  • A six-step COPPA compliance document, "The Children's Online Privacy Protection Rule: A Six-Step Compliance Plan for Your Business," that aims to help companies determine if they are covered by COPPA, and what steps they are required to take to protect children's privacy; and
  • "Protecting Children's Privacy Under COPPA," a video that details the rule changes and explains business obligations under the rule.
The FTC in spring also released a series of frequently asked questions (FAQs) that addresses the basics of the COPPA rule, as well as more specific concerns.

For more on the COPPA resources, use the links.
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