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CU System
Social Media Use Puts CUNA On CU Thought-leader List
CHATTANOOGA, Tenn.  (8/27/13)--Two Twitter feeds produced by the Credit Union National Association are among the "10 Twitter Feeds All Credit Unions Should Follow," according to SIGNiX, a global digital signature company.
 
CUNA's @CUNAadvocacy and @ASmarterChoice were among the 10 singled out by the Chattanooga, Tenn.-based company.
 
Of @CUNAadvocacy, SIGNiX said: "The Twitter feed for CUNA Advocacy takes on tough issues facing credit unions across the country. Most recently, they've started the movement behind #DontTaxMyCU, a campaign to influence Congress to maintain credit unions' tax status."
 
@ASmarterChoice refers to the website where consumers can go to find a credit union to join. The company noted that "this Twitter feed is a great resource on the benefits of banking at credit unions. The group posts articles comparing credit unions to large banks, which can be good resources for potential members who are on the fence about joining a credit union."
 
The company noted that "following the right people will help ensure that your feed is always full of helpful and interesting content. Plus re-tweeting influential posts can boost your social reputation." Twitter can be an invaluable tool to help attract new members and promote products and services, said SIGNiX.
 
See also @NewsNowLiveWire, another way CUNA innovates using social media.
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