BRIGHAM CITY, Utah (11/21/14)--Box Elder County FCU has selected the Buzz Points merchant-funded loyalty program for its members.
Buzz Points is a CUNA Strategic Services alliance provider.
The program is free and allows members of the $95 million-asset, Brigham City, Utah-based credit union to earn rewards while supporting the local economy by using their debit cards for everyday shopping.
"Box Elder CU is not controlled by the boardrooms of distant companies; we are 100% local and a proud part of our community," said Tonya Gail, Box Elder County FCU marketing director. "We chose Buzz Points because we wanted to reward our [members] for shopping locally, while also nurturing independently owned businesses and supporting our local economy. Buzz Points will make our members' money work harder for them and give our hardworking business owners the data analysis and marketing tools they need to thrive and contribute to the rich fabric of our community."
Buzz Points is the only merchant-funded rewards platform that works with community financial institutions and local businesses to engage mutual customers. Credit union members can earn points by using their debit cards whenever they shop, but they earn more points for shopping locally and the most points for shopping with local businesses enrolled in the program.