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I hope you will all join me at 2pm on Monday for the Advocacy
Briefing in Hall E, but if you’re not able to join us or maybe you were there
and want a reminder of what we discussed, here are 5 things you need to know
about your GAC visits with policymakers
1.This is not rocket science.
Let not make this more complicated than it needs to be. We
are here to tell our story. You are the
experts in your field. Don’t get
distracted by the marble floor and mahogany desks. You’re meeting with elected officials,
regulators and other public servants, but very few of them have ever run a
credit union. In this situation, you
have the knowledge and expertise – use it!
Help them understand how public policy is impacting your credit unions.
are going to tell you nothing will get done this year. It’s only half true.
No one expects Congress to get more of anything done this
year, and the recent death of Supreme Court Justice Anthony Scalia (and
subsequent squabble over the nomination of his successor) doesn’t help
much. Truth be told, Congress is on
track to enact just about 1.5% of the bills introduced, which, if you can
believe it, would top the last Congress in terms of inefficiency.
However, history tells us that the eighth year of a
presidential results in 25% of more regulatory activity than the average of the
first seven years. Think about the
regulatory activity of the last seven years and imagine what 25% more this year
would mean for your credit union. My
friends, there is a lot that will happen in Washington this year. And that is why our advocacy approach is a
360 degree approach. We’re going to have
to use the legislature to try to influence the regulators.
are three key messages for us to deliver to policymakers.
So, what are we going to tell policymakers this week? We have three key messages:
helps tell our story, but local examples drive it home.
CUNA and member credit unions took a lot of time this year
to develop a study measuring the cost of regulatory burden. Take a look at the report that suggests the
annual cost is $7.2 billion! It’s
important for us to be able to put a number of the costs you incur to comply
with the ever increasing, never decreasing regulatory burden, but in your
meetings this week, it will be just as important to localize the impact. Talk to Members of Congress about the members
that you haven’t been able to serve because of regulatory burden. Tell them about the services you’ve cut back
or eliminated altogether. They care
about their constituents – make this personal to them.
is a long game.
Your job is not finished when you leave Washington. Not be a long shot. Advocacy is a marathon, not a sprint. When you go home, follow-up with the folks
you’ve met here in Washington. Invite
them to your credit union to meet with your employees, volunteers and
members. When issues arise, use the
relationship you’re developing to convey your concerns. Treat this as a relationship – because that
is what it is – and understand that strong relationships don’t develop
overnight. They take time and
effort. It’s incumbent on us to put in
the time and effort.
I hope your visits are productive and if we can be of any
assistance to you, please do not hesitate to reach out to me.
Ryan Donovan, Chief Advocacy Officer
Champion for the Credit Union Movement
Credit Union National Association is the most influential financial services trade association and the only national association that advocates on behalf of all of America's credit unions. We work tirelessly to protect your best interests in Washington and all 50 states. We fuel your professional growth at every level and champion the credit union story at every turn.
© 2017 Credit Union National Association
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