New designation for business development professionals offered at 2014 CUNA FUSE

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Pat Keefe - CUNA Communications; (202) 508-6765;

Amy Nigrelli - CUNA Marketing; (608) 231-4246;

Madison, Wis. (DATE) - Now offering a brand new professional designation for business development professionals, this year's CUNA FUSE: Branch Operations & Business Development School will be held August 18-21, 2014 in San Diego, CA.  Registration and school details are available at .

Attendees of this year's school will have the opportunity to earn the new Credit Union Business Development Professional (CUBDP) designation, showcasing their skill and knowledge in the field. Those new CUBDP designees will be officially recognized for their dedication and become the professionals that their credit unions turn to for their business development expertise.

CUNA FUSE was developed to encourage communication and cooperation between the branch operations and business development disciplines. Its content breaks down traditional barriers in order to cultivate discussion across the aisle, reveal new points-of-view and rekindle passion.

"This school is more than a chance to learn from the industry's experts in business development and operations, although that's certainly a valuable aspect," commented Kathy Smith, Instructional Design Manager, CUNA. "We also make a point to establish a dialogue between attendees in different fields so that everyone leaves better prepared to build beneficial relationships with - and establish cohesion among - their employees back home."

The school's curriculum focuses on finding new ways to learn from others, providing attendees with a better sense of the credit union movement and a refreshed approach to leadership. After four days of expert-led sessions and peer-networking opportunities, attendees will leave with valuable skillsets, insightful perspectives and the energy to open new lines of communication with their staff and members.

For additional information about CUNA FUSE: Branch Operations and Business Development School, the CUBDP designation and to register, visit .

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About CUNA:

With its network of affiliated state credit union leagues, Credit Union National Association (CUNA) serves America's 6,900 state and federally chartered credit unions, which are owned by nearly 100 million consumer members. Credit unions are not-for-profit cooperatives providing affordable financial services to people from all walks of life. For more information about CUNA, visit  or follow @CUNA  on Twitter. For more information about credit unions, visit  and follow @asmarterchoice  on Twitter. Visit the CUNA Press Room  for a full listing of media mentions, press releases and resources to stay informed on current events within the credit union industry.

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