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CML Trainer Certification Registration

The trainer certification process prepares a designated credit union employee to effectively and confidently train the CUNA Creating Member Loyalty™ process. These 5-day sessions provide the content clarity, practice and one-on-one coaching designed to produce measurable results in your credit union.

To register, please select your preferred date from the list below and enter your contact information at the bottom of the form. You will receive a confirmation upon submitting the form.

Service Strategies
Madison, WI


Sales Strategies
Madison, WI


Advanced Sales Strategies
Madison, WI

*For more information and options for this class, please contact CML at

Sales Leadership Strategies
Madison, WI

* Certification in Sales Strategies Core and Referral is strongly recommended.


Call Center Sales
Via phone

*Prerequisite-Trainer must have full certification to train Sales Strategies Core and Referral.

* Full name:

* Job title:

* Credit union:

* City:

* State:

* Email address:

* Business phone:

* Cell phone:

* Emergency contact name:

* Emergency contact number:  

If you must cancel or reschedule please email the Creating Member Loyalty mailbox at  A fee of $500 will be applied if you cancel or reschedule less than 45 days before the session start date.

CUNA reserves the right to reschedule or relocate any session up to 45 days prior to the session start date. A final session confirmation will be sent to registered attendees 45 days prior to the start date. We recommend that you do not make any non-refundable travel arrangements until you receive the final confirmation. Small group sizes mean sessions fill quickly. Check back here for additional sessions and updates, or call us directly at 800-356-9655, ext: 4255.


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