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Activate Your Brand with Credit Unions

Advertising Opportunities

Make an impact in the credit union industry by advertising with CUNA. You have the potential to reach more than 15,000 credit union leaders through print and digital opportunities. We can work with you to create a customized campaign that meets your goals and maximizes your exposure, while working within your budget.

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Other ways to reach credit union leaders

Learn about other opportunities, including:

  • Print and digital advertising
  • Exhibits and sponsorships
  • Membership
  • Strategic Alliances

Media Kit

Whether you’re looking to showcase thought leadership or build brand awareness, we have opportunities that will help you achieve your marketing goals within your budget. The media kit pulls together the basic details of our advertising opportunities to provide you the information you need as you start making marketing decisions. 

Ad Specs

Thank you for your interest in advertising with us.  Here are details on the specification requirements for your ads:

(Results table may be horizontally scrollable on small screens.)

Medium Data
Email Digital Ad Specs
Website Digital Ad Specs
Industry Update Digital Ad Specs
Sponsored Content Digital Content Specs
Credit Union Magazine Print & Report Print Print Specs
Credit Union Magazine Cover Print Print Specs
Buyer’s Guide Print Print Specs
4-Page Supplement Insert  Print Print Specs
2-Page Supplement Insert Print Print Specs

The publisher will determine all ad positions according to production restrictions, except when the publisher has granted special position or placement guarantees. No position or placement guarantees are available for ad insertions received after the closing date for a given issue. Publisher reserves the right to stack half-page ads. In issues where there are several partial ad pages, competitor separation is desired, but not guaranteed. 

  • Alcoholic beverage advertising is not accepted
  • Credit and client references will be requested of new advertisers
  • Publisher reserves right to refuse advertising
  • All new advertisers must prepay first insertion
  • Insertion orders noting “agency is acting as agent for an 'undisclosed party'” will not be accepted
  • No advertisements, other than those submitted by Credit Union National Association (CUNA), should contain any version of the CUNA trademark without the prior written approval of CUNA
  • Cancellation of space reservations for any reason in whole or part by the advertiser will result in adjustment of the rate (short-rate) based on past and subsequent insertions to reflect actual space used at the earned frequency or volume rate
  • Orders specifying positions cannot be guaranteed unless confirmed by the publisher
  • Publisher conforms with Standard Rate & Data business contract and copy regulations

Agency commission: 15% net 30 days. Tear sheet accompanies billing. Copies of magazines provided upon request from agency. No agency commissions paid on web or email placements.

The publisher must receive insertion orders for a given issue by the ad space deadline. The publisher may or may not be able to accommodate insertions received after an issue's close; if accepted, a late ad's position will receive no special consideration. The publisher must receive electronic files by the material deadline. Deadlines of certain issues are subject to change depending on bonus distribution at national meetings.

Advertisers are prohibited from canceling ads after the ad space deadline. In the event of cancellation, advertisers are responsible for full payment of the rate on the insertion order, plus any costs of ad production or creative services the publisher has rendered.

Cancellation of space reservations for any reason in whole or part by the advertiser will result in adjustment of the rate (short-rate) based on past and subsequent insertions to reflect actual space used at the earned frequency or volume rate.

Credit Union Magazine is published monthly on the first day of the month. Previous advertisements will repeat, according to the contract or insertion orders, unless the publisher receives new copy by a given issue's ad material deadline. The publisher is not responsible for print quality under any of the following circumstances:

  • Electronic file arrives after the due date
  • Mechanicals do not conform to SWOP (Specifications for Web Offset Printing) standards
  • The advertiser does not send electronic files directly to the publisher


CUNA News is where credit unions go for economic, leadership, operations and compliance stories as well as industry updates. It represents a portfolio of products including a news website, emails, podcasts, social media and videos.

Credit Union Magazine

Credit Union Magazine showcases innovative, informative and inspiring stories from the credit union movement. Now more than ever, it's a resource for credit unions looking to navigate the waters of today's uncharted territory. 

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Advertising discounts

Want to receive discounts on advertising? See if CUNA Associate Business membership is right for you.



Credit Union Celebrations

Join us in celebrating the philosophy of the credit union movement by sponsoring credit union celebrations and awards. Every year, we celebrate the cooperative history, achievements and year-round impact of the credit union movement.